We helped financial expert, Dominique Broadway, create 60 videos and over 300 images in 6 months which she used to run ads, boost engagement, and increase sales. We created a combination of courses, podcasts, highlight/promotional videos, and vertical + horizontal video clips.
And in 12 months of creating together we were able to produce 3 of Dominique top courses on the Kajabi Platform.
How our 12 Months With Dominique Went!
"6 Money Affirmations" Vertical Micro-clip
The "6 Money Affirmations" reel we filmed and edited below gained 88.4k plays, 5,263 likes, and 105 comments. We created this reel on our very first content day together and in under an hour.
"6 Money Affirmations" Reel
On this same content day, we photographed Dominique in two different outfits and themes to provide her with a variety of images. We also captured lifestyle b-roll for video in both outfits to begin building her content catalog which we will utilize throughout her subscription.
On Instagram, Dominique's original following was 87.7k in January 2022, and as of July 2022, her following has increased to 122k. Dominique and her team have shared that they have seen 5x in engagement after utilizing the content.
Soflo Inspire and Dominique Broadway Featured in Business Insider
Black Equity Conference Content
Dominique Broadway spoke at the 2022 Black Equity Conference. In addition to us filming her speeches and photographing her through out the event, we allocated about two hours to batch out 6 podcasts with high-level speakers. Dominique will use the audio from the podcasts for Spotify and share the full podcast videos online. We further broke down her podcast sessions by creating short 60 second reels with great talking segments as promotional material for her Instagram.
Dr. Myron Golden
Felecia Hatcher
The reel we created below was a talking segment we loved from one of Dominique's presentations. This reel received 59.3k plays, 3,996 likes, and 101 comments.
In addition to the podcast content and talking segment reel, we created a recap reel highlighting both conference days.
Day 1 Highlight
Day 2 Highlight
One Decision Wealth Book Cover with Dominique and Simon & Schuster
We had the honor of photographing Dominique's very first book cover and working together with Simon & Schuster. We used HGAB Studios in Miami and did one outfit on two different backdrops to offer variety. Once the image was selected, we did a few photoshop touch ups and Simon & Schuster completed the graphics. In addition to photographing Dominique, we also caught some behind-the-scenes footage for her YouTube channel.
Cover photo of Book Deal with SIMON & SCHUSTER
Instagram Reel Sneak Peek Promo
Behind-the-scenes footage for Dominique's YouTube Channel
